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Sustainability Lens Assessment

Northern BC Tourism, in partnership with GreenStep, is pleased to support stakeholders in the region to measure and improve their sustainability performance through the “Sustainable Tourism Lens” assessment.

This online assessment will allow stakeholders to gain rapid insight into how their business or organization is performing based on GreenStep’s Sustainable Tourism criteria, which has been recognized by the Global Sustainable Tourism Council (GSTC).

After completing the assessment, a summary scorecard will be provided along with a comparison with similar tourism operators and a recommended action plan to improve your business’ sustainability practices.

Northern BC Tourism Association is offering the Sustainability Lens Assessment FREE of charge.

Register for your assessment, below:

How well do you think your business is doing when it comes to being sustainable?*
Do you feel like you have the skills, knowledge, or tools to improve the sustainability of your business?*


Please note: This program is only available to registered stakeholders of the Northern BC Tourism Association. If you are not a registered stakeholder, you will automatically be registered when you submit this form. If you do not want to register, you are ineligible for this program. Click here for our Stakeholder Criteria. 

Northern BC Tourism Association is committed to protecting and respecting your privacy, and we’ll only use your personal information to administer your account and to provide the products and services you requested from us. From time to time, we would like to contact you about our products and services, as well as other content that may be of interest to you.

You can unsubscribe from these communications at any time. For more information on how to unsubscribe, our privacy practices, and how we are committed to protecting and respecting your privacy, please review our Privacy Policy. By clicking submit, below, you consent to allow Northern BC Tourism Association to store and process the personal data submitted above and provide future communications.