Which of these subject lines is most likely to land your email in your recipient's junk or trash folder?

"Urgent Act Now to Claim Your $1,000 Gift Card!"

"Spilling the Tea on Our Latest Offer ☕"

"End of Season Sale Stock Up & Save"

"Flash Sale Alert Shop Before It’s Gone!"

"This Simple Trick Changed Everything for Me"

"Don’t Let This Opportunity Slip Away"

"Get in on the Action—Here’s How"

"We’ve Got Something to Taco ‘Bout 🌮"

Which of the following is likely to stimulate warm feelings in the recipient's heart? Why should we use them?

"Flash Sale Alert Shop Before It’s Gone!"

"Welcome to the Family—We’re Excited to Have You”

"Today Only Free Shipping on All Orders"

"We Couldn’t Have Done It Without You"

"Your $1,000,000 is Waiting! Just Confirm Your Details!"

"Don’t Miss the Opportunity Everyone’s Grabbing"

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