Product Launch of The Year 2025

Channel Summit META is pleased to introduce the 'Product Launch of the Year' Award to give retailers, distributors and vendors the opportunity to make some noise about a successful product launch.

The awards are split across five product categories:

Entertainment - TV, Projector, Audio, VR, Gaming, Home Cinema, Cameras, Drones
Health & Fitness - Fitness Tracker, Smart Ring, Beauty & Wellness, Grooming, Recovery
Home - Appliances, Smart Home, Security
IT - Router, Scanner, Printer, AI PC, Laptop, Display, Storage, Networking, Peripherals, Power
Mobile - Smartphone, Tablet, Smartwatch, Smart Glasses

Key considerations include:

What were the objectives for the launch strategy?
How did you reach your target customers?
How creative was your launch campaign?
What challenges did you face?
What kind of activations took place?
What were the results? How did you measure success?
Was the campaign achieved within budget?

DEADLINE: FRIDAY, 25TH APRIL, 5PM (FRENCH TIME)

Company name*

Type*

First name*

Last name*

Job title*

Mobile phone number*

Email*

Which product category are you applying for?

Please provide an overview of the product launch (Word count: 750-1000 words)

*

How was the project delivered and in what timeframe? *

(how did you work with the brand, how many people were involved in the launch and campaign duration)

What challenges did you face and how did you overcome them?*

Tell us about the marketing strategy, instore activations, social media campaign and other customer engagement activities.*

What were the results of the product launch? *

Share as much detail as you can about sales, customer feedback, social media engagement, press coverage. Any metrics or evidence of impact.

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